Business Terms

Additional Terms for Service Provider Accounts

Last updated: February 27, 2026

The following terms ("Business Terms"), in addition to the Terms of Service above, govern your access to and use of your Service Provider Account . In the event of any conflict between these Business Terms and the Terms of Service, the Business Terms apply. If you have purchased products or services from Yello on behalf of your business (e.g., advertising or business tools), the terms of that purchase apply in the event of any conflict with these Business Terms. Capitalized words used but not defined in these Business Terms have the meanings described in the Terms of Service. By creating, accessing, or using your Service Provider Account , you are agreeing to these Business Terms and concluding a legally binding contract with Yello. You are not authorized to create, access, or use a Service Provider Account if you do not agree to these Business Terms.

PLEASE READ THESE BUSINESS TERMS CAREFULLY AS THEY REQUIRE THE USE OF ARBITRATION ON AN INDIVIDUAL BASIS TO RESOLVE DISPUTES, RATHER THAN TRIALS OR CLASS ACTIONS, AND ALSO LIMIT THE REMEDIES AVAILABLE TO YOU IN THE EVENT OF A DISPUTE.

In the event of any termination of these Business Terms, whether by you or us, these Business Terms in their entirety will continue in full force and effect.

1. REQUIREMENTS, REPRESENTATIONS AND WARRANTIES

In order to access or use the Services, you agree that:

  • you have the authority to act on behalf of the business or businesses associated with or claimed through your Service Provider Account and bind any such business (including any corresponding business entity) to the Business Terms (such business or businesses, your "Business");
  • your access to or use of the Business Site will only be in your capacity as an authorized representative of your Business;
  • you will not use the Customer Site for business activities, including but not limited to flagging reviews or messaging people who have reviewed your Business;
  • your Business complies with applicable laws and does not offer, advertise, sell, or lease illegal products and/or services;
  • you grant Yello a non-transferable, non-exclusive, royalty-free limited license to display your public website on the Services, or allow for its display through iframes or other framing technology;
  • you agree that we may contact you, including by phone or email, using the contact information you provide us, make publicly available, or that we have on record for your business, and that our communications (including phone calls) with you may be monitored and recorded for quality purposes;
  • you understand that we may display health score information for your Business, and may place a Consumer Alert regarding that health score, on the business page for your Business;
  • you understand and agree that we may share certain aggregate or otherwise deidentified information about your responses to Request a Quote leads with other Businesses, for example, the number of total Businesses responding to the lead and the speed of those responses; and
  • you understand and acknowledge that non-disparagement clauses in certain consumer contracts, such as clauses that seek to restrict or prohibit reviews (including provisions that penalize consumers for posting reviews) about your Business, are prohibited under California law (Cal. Civil Code § 1670.8) and under the federal Consumer Review Fairness Act (15 U.S. Code § 45b) and you agree that you will not include such clauses in your consumer contracts, or otherwise attempt to enforce non-disparagement or 'gag' clauses against consumers under any circumstances. You understand that we may publicly notify consumers, including by placing a Consumer Alert on the business page for your Business, if we have a good faith belief that such clauses are used by your Business.

You represent and warrant that you will not, and will not authorize or induce any other party, to:

  • offer incentives of any kind, such as discounts, freebies, refunds, gift cards, contest entries, offers, or deals in exchange for the posting of reviews of your Business, or to prevent or remove reviews, and you understand and acknowledge that Yello, through its Consumer Alerts, may publicly notify consumers about such incentives and other attempts to obtain, prevent, or remove reviews;
  • solicit or ask for reviews from your customers;
  • write reviews or vote on Content (e.g., voting user reviews as useful, funny, or cool) for your Business or your Business's competitors;
  • pay or induce anyone to post, refrain from posting, or remove reviews, or otherwise attempt to circumvent Yello's Recommendation Procedure (defined below) or fraud detection systems;
  • attempt to generate automated, fraudulent, or otherwise invalid ad impressions, inquiries, conversions, ad clicks, or other actions;
  • use any automated means or form of scraping or data extraction to access, query or otherwise collect Yello data, content and/or reviews from the Customer Site or the Business Site, except as expressly permitted by Yello via written consent;
  • use any Yello trademark or service mark in any manner without Yello's prior written consent; or
  • misrepresent your identity or affiliation to anyone in connection with Yello.

You understand and acknowledge that Yello allows consumers to post Content about your Business, including photos, ratings, and reviews. You understand and acknowledge that Yello employs individuals to review content in an effort to showcase the most reliable and useful reviews while displaying other reviews less prominently ("Recommendation Procedure"). You understand and acknowledge that while Yello uses its Recommendation Procedure to identify potentially less helpful reviews, the Recommendation Procedure may sometimes suppress legitimate reviews or fail to detect illegitimate reviews. You understand and acknowledge that any purchase of advertising or other paid features from Yello will not influence the Recommendation Procedure or otherwise allow or enable You, directly or indirectly, to alter reviews or impact whether, where, or how reviews appear on Yello.

The following Sections 2 and 3 apply if you are a resident of the United States or Canada only:

2. DISCLAIMERS AND LIMITATIONS OF LIABILITY

PLEASE READ THIS SECTION CAREFULLY SINCE IT LIMITS THE LIABILITY OF THE YELLO ENTITIES TO YOU. FOR CLARITY, THE BELOW APPLIES IN ADDITION TO THE DISCLAIMERS AND LIMITATIONS OF LIABILITY DETAILED IN SECTION 12 OF THE TERMS.

The federal Communications Decency Act (47 U.S. Code § 230) limits the liability of interactive computer services, like Yello, for their role in publishing third-party Content, including consumer reviews. Additionally, anti-SLAPP laws, such as Cal. Civ. Proc. Code § 425.16 in California, may require you to pay Yello's attorneys' fees if you attempt to impose such liability on Yello through legal proceedings.

3. ARBITRATION, DISPUTES, AND CHOICE OF LAW

FOR CLARITY, THIS SECTION GOVERNS ANY BUSINESS CLAIM BROUGHT BY YOU OR YELLO. ANY CLAIM NOT SUBJECT TO THIS SECTION IS INSTEAD GOVERNED BY SECTION 13 OF THE TERMS.

Except for Excluded Business Claims, any controversy or claim arising out of or relating to: (a) these Terms, or the breach thereof; or (b) your access to or use of your Service Provider Account Business Site; (each such controversy or claim, a "Business Claim"), shall be settled by arbitration administered by the American Arbitration Association in accordance with its Commercial Arbitration Rules and judgment on the award rendered by the arbitrator may be entered in any court having jurisdiction thereof. The arbitrator will issue a reasoned award in writing, including all findings of fact and law upon which the award was made. The arbitrator will not have the power to commit errors of law, and the award may be vacated or corrected through judicial review by a court of competent jurisdiction under the California Arbitration Act for any such error. "Excluded Business Claims" means Claims related to intellectual property (like copyrights and trademarks) or violations of Section 7 of the Terms of Service (Representations and Warranties).

Business Claims shall be heard by a single arbitrator. Arbitrations will be held in Los Angeles, California, but the parties may choose for themselves whether to appear in person, by phone, or through the submission of documents. The arbitration shall be governed by the laws of the State of California. The prevailing party shall be entitled to an award of reasonable attorneys' fees.

NOTWITHSTANDING THE FOREGOING, FOR ANY BUSINESS CLAIM THAT IS NOT SUBJECT TO ARBITRATION, INCLUDING WITHOUT LIMITATION EXCLUDED BUSINESS CLAIMS, YOU AGREE TO SUBMIT AND CONSENT TO THE PERSONAL AND EXCLUSIVE JURISDICTION IN, AND THE EXCLUSIVE VENUE OF, THE STATE AND FEDERAL COURTS LOCATED WITHIN LOS ANGELES COUNTY, CALIFORNIA, WHICH IS THE PLACE OF PERFORMANCE OF THESE BUSINESS TERMS.

YOU AND YELLO AGREE THAT EACH MAY BRING OR PARTICIPATE IN BUSINESS CLAIMS AGAINST THE OTHER ONLY IN THEIR RESPECTIVE INDIVIDUAL CAPACITIES, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS OR REPRESENTATIVE PROCEEDING. UNLESS BOTH YOU AND YELLO AGREE OTHERWISE, THE ARBITRATOR MAY NOT CONSOLIDATE OR JOIN THE BUSINESS CLAIMS OF OTHER PERSONS OR PARTIES WHO MAY BE SIMILARLY SITUATED, AND MAY NOT OTHERWISE PRESIDE OVER ANY FORM OF A REPRESENTATIVE OR CLASS PROCEEDING. IF A BUSINESS CLAIM IMPLICATES THIS SECTION, AND THIS SECTION IS FOUND TO BE INVALID, UNENFORCEABLE OR ILLEGAL BY A COURT, SUCH BUSINESS CLAIM MUST BE ADJUDICATED BY A COURT AND NOT BY AN ARBITRATOR.

Questions?

If you have any questions about these Terms, please contact us.

email support@yelloappinc.com